Event: Multicultural Bootcamp: Take Charge Now, When Passion Meets Purpose - She Runs It
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March 13 | 11:45 am - 5:30 pm

Event: Multicultural Bootcamp: Take Charge Now, When Passion Meets Purpose

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She Runs It invites you to take part in our first bootcamp in Chicago! 

We are all faced with the dynamics of this ever-evolving business marketplace. It’s easy to feel overwhelmed and difficult to identify the best choices. On March 13th, we invite you to tap into the “fire inside”. Bootcampers will benefit from the wisdom and experience of fellow travelers who will translate the vision of change from the C-Suite to the ground troops. Leaders and influencers of diverse backgrounds … from across industries … who have married passion and purpose in pursuit of their goals will share strategies to navigate change and help you take control of your journey. 

Enjoy an afternoon of informational sessions, Q&A and networking—providing a roadmap to help you Take Charge Now. 

The Power of Passion

Keynote from Pam El, Global Marketing Executive, Former CMO, NBA

Journey to the C-Suite 

Moderated by: Beth Wade, Global Chief Marketing Officer, VMLY&R


Helen Lin, Chief Digital Officer, Publicis Media  

Sheila Marmon, CEO, Mirror Digital

Lizette Williams, Head of Cultural Engagement & Experiences, McDonald’s Corporation

IDAC Discussion: What Gets Measured Gets Done

Moderated by: Lynn Branigan, President and CEO, She Runs It


Candi Castleberry-Singleton, VP of Intersectionality, Culture, and Diversity (ICD), Twitter 

Jeanie Cole, SVP, Talent and Operations, The Sandbox Agency

Renetta McCann, Chief Inclusion Experience Officer, Publicis Groupe 


Women on Fire

Moderated by: Ronnie Dickerson Stewart, SVP, Career Advancement & Inclusion, Digitas


Bri Brown, Sales Project Manager, iHeart Media

Georgina Flores, Vice President, Consumer Marketing, Allstate 

Nancy Hoque, Product Marketing Manager, Symantec

Kristina Lutz, President of Investment, Starcom USA


Ticket: Member: $78 | Non-member: $104 | 10 Ticket Bundle (for the price of 8): $840  

The ticket price includes lunch and networking cocktail hour. 


Members – To unlock your member pricing promotional code, please sign into your She Runs It member account and enter your promotional code on the registration page.  

In-Kind Sponsor


March 13
11:45 am - 5:30 pm


IIDA, 111 East Wacker, Suite 222
Chicago, IL 60601
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