Event: Chicago What's Hot in Marketing, Media and Tech 2019 - She Runs It
Loading Events

May 14 | 9:00 am - 1:30 pm

Event: Chicago What’s Hot in Marketing, Media and Tech 2019

  • This event has passed.
Discounted pricing available to members. Join Now or Login

Join us for She Runs It’s second annual What’s Hot in Marketing, Media and Tech.

We will kick the day off hearing from Sharon Profis, Executive Editor of CNET about the future industry trends we should be watching this coming year.

Panel: A Preview of Life in 2025

As AI Innovations integrate into everyday products, the future is happening now. We’ll take a look at how machine learning is changing consumer expectations and the implications these technological advances have on marketers. In contrast, we’ll also address the misconceptions of these advancements to better understand how to best prepare ourselves and the brands we work on for this digital evolution.

Speakers:

Moderator: George Slefo | Technology Reporter, Ad Age

Lisa Jillson | Marketing Leader, Arity

Michelle Pacynski | VP, Digital Innovation, ULTA Beauty

Anna Parker | Chief Strategy Officer, Havas

Trace Rutland | Director, Media Innovation, Tyson Foods

Panel: Marketing in a #MeToo World

The #MeToo movement has created heightened sensitivity and created new opportunities for marketers, agencies and media platforms. We have entered an unprecedented era of social awareness that encourages the marketing ecosystem to champion equality and to celebrate the essence of humanity. Panelists will discuss the new rules in marketing to men and women and share examples of campaigns that are illustrating those trends.

Speakers:

Jill Baskin | Chief Marketing Officer, The Hershey Company

AJ Hassan | VP, Executive Creative Director, R/GA

Tim Scott | SVP and Chief Marketing Officer, Land O’Lakes

Judy Yeh | President, Chief Client Officer, Starcom USA

Luncheon Speaker

Change- can’t live with it, can’t live without it. To say the marketing landscape is evolving is already a cliché. And, all that change can get pretty exhausting.  Dana Anderson, Medialink’s Chief Transformation Officer is going to explore how to change without flipping or flopping. In fact, there are ways that transformation can become your best friend.

*Additional panelists to be announced

____________________________________________________________________________________________________

9:00AM | Registration opens, Networking, Light Breakfast

9:30AM | Welcome

9:40AM | Keynote

10:30AM | Panel: A Preview of Life in 2025

11:15AM | Networking Break

11:30AM | Panel: Marketing in a #MeToo World

12:20PM | Lunch

12:40PM | Luncheon Speaker

1:30PM | Event concludes

Members $175 | Non-Members $225 | Table of Ten $2,025

*Ticket includes a light breakfast, lunch and refreshments throughout the conference

Members- to unlock your member pricing promotional code, please sign in to your She Runs It account

  • Presenting Sponsor

Details

Date:
May 14
Time:
9:00 am - 1:30 pm

Venue

University Club of Chicago
76 East Monroe Street
Chicago, IL 60603 United States
+ Google Map
Website:
https://www.ucco.com/