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SUMMARY:Media Insights Breakfast
DESCRIPTION:Event details & registration: https://sherunsit.org/event/media-insights-breakfast-2/\n\nClick\, Skip\, Shop\, Binge: The Language of Streaming in 2026 \n\n\n\n \n\n\n\n\n\n\n\n\n\nStreaming in 2026 isn’t just TV with more choice. It’s a whole new conversation between brands and viewers. People are jumping between subscription and ad-supported platforms\, browsing\, shopping\, and connecting with brands in entirely new ways. Technology is helping match the right story to the right moment\, shoppable formats are turning curiosity into action\, and challenger brands finally have real access to the biggest screen in the house.This session decodes the new language of streaming\, where personalization feels seamless\, ads elevate the story\, and entertainment becomes a space where creativity\, culture\, and commerce collide. If you want to understand how to master the streaming possibilities in 2026\, this is a conversation you won’t want to miss. \n\n\n\n \n\n\n\nModerator \n\n\n\nAllyson Huiskamp\, SVP\, Sales\, Innovid \n\n\n\nSpeakers \n\n\n\nBrooke Abney\, Head of Programmatic\, Hearts & ScienceChelsea Goldberg\, SVP\, Sales Operations & Central Sales\, Channel FactoryJamie Krinsky\, Director-Go to Market\, Media\, McDonald’s  \n\n\n\n \n\n\n\nCan’t make it in person? Members\, log in to stream the panel for free!\n\n\n\nThe panel will be streamed from 10:00 to 11:00 a.m. CT. Learn how to stream here.
URL:https://sherunsit.org/event/media-insights-breakfast-2/
LOCATION:Leo Burnett\, 35 West Wacker\, 5th Floor\, Chicago\, IL
CATEGORIES:Chicago
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