Assistant Media Planner - Greater Than One - She Runs It

Assistant Media Planner – Greater Than One

By She Runs It

Assistant Media Planner

Media
Company: Greater Than One
Location: New York, New York

Job Description

Seeking an organized entry level Assistant Media Planner to join a full-service digital advertising agency with a specialty in healthcare based in the West Village, NYC. The Assistant Media Planner will have responsibilities for a few brands, working directly with the full media and account teams. Seeking a self-starter with a genuine Interest in healthcare who is interested in learning the craft of media planning.

Responsibilities

  • Help in developing and executing online media plans (video, display, print, social, email):
    • Draft and issue RFPs
    • Assist in vetting media publisher proposals, Q&A, negotiating online media placement and pricing
    • Assist in creation of campaign presentations
    • Leverage Advantage Inventory/Billing Management and DoubleClick Digital Campaign Management tools
    • Create, deploy, and maintain insertion orders
    • Create and maintain creative spec sheets
    • Assist Media Planner in campaign activation and optimizations
    • Perform campaign analysis and data compilation
    • Billing reconciliation
  • Research and compile competitive and landscape data
  • Develop POVs
  • Help maintain vendor relationships and seek out new media opportunities
  • Participate in ongoing professional training program

 

Qualifications

  • BS/BA required, Marketing / Advertising concentration preferred
  • Genuine interest in advertising and the healthcare industry
  • Demonstrates leadership skills, takes initiative, proactive and self-motivated
  • Team player – self-motivated, excellent interpersonal, oral and written communication, problem solving, and decision-making skills required
  • Strong math skills and understanding of Microsoft tools required (Excel including pivot tables, PPT, Outlook)
  • Excellent organizational, time management, and multitasking capabilities a must
  • Strict attention to detail, accuracy, and deadlines
  • Ability to work in a fast-paced environment
  • Knowledge of DoubleClick, Analytics, ad trafficking, and/or campaign reporting a plus
  • Experience with Media Management software such as Advantage a plus

 


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