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The Inclusive Marketing Dilemma

How do marketers do it right? From the concept to the campaign, it must be inclusive, relevant, and authentic to a broad and varied consumer population. Through this candid conversation, multicultural marketing experts will discuss the need to engage a more diverse consumer base and how to do so through best practices, learnings, and watch-outs for brands and marketers looking to create truly inclusive work.

Moderator:

Jennifer Lockhart, Group Director, Teads

Speakers:

Larisa Johnson, VP, Paid & CRM Media, NBA

Marissa Solis, SVP, Portfolio Marketing, Partnerships and Media, Frito-Lay

Crystal Vinisse Thomas, Global Brand Leader, Lifestyle & Luxury Brands, Hyatt Hotel Corporations

 

Members $25 | Young Executive Members $15 | Non-Members $50

Members- to unlock your member pricing promotional code, please sign in to your She Runs It account.

You will receive the link to the Zoom meeting no later than 1.5 hours prior to the event beginning.

Date:

August 11, 2021

Time:

6:00 pm - 7:15 pm EDT

Organizer

Email

info@sherunsit.org