As the consumer population moves toward majority minority, marketers must speak to all segments of the population, from the faces we see in front of the camera to the voices and talents shaping the creative process and making media decisions behind it. In this panel conversation, industry stakeholders will discuss successful strategies for maintaining visibility and authenticity in all aspects of advertising and marketing, ensuring that every campaign and every piece of content reflects a rich tapestry of faces, voices, and perspectives of the population at large.
Moderator
Melissa Anderson, President and Co-Founder, Public Good
Speakers
Chelsea Jenkins, Senior Director, Cultural & Inclusive Marketing, Kellanova
Lorena Nuñez, Senior Brand Manager, Snack Nuts & Inclusive Marketing, Blue Diamond Growers
