She’s daring, audacious, and kind—a force to be reckoned with—driven by corazón and resilience. She’s a badass jefa. And on Wednesday, October 9, during Advertising Week New York, She Runs It and TelevisaUnivision will feature and celebrate the Best of the Badass Bosses: Las Jefas Edition. This special event comes just as Hispanic Heritage Month is in full swing, […]
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Marketing’s Greatest Disruptor (Hint: it’s NOT AI)The industry’s biggest disruptor is NOT Artificial Intelligence. It’s people. The consumer population is shapeshifting and fragmenting at an accelerated pace. Gen Z controls a $360 billion purse in the US alone. The 65 and older population is growing faster than those younger. The multicultural population is set to […]
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Creative powerhouse. Advertising legend. Champion of DEI. Creator of Mayhem. Susan Credle is all of these things and more. FCB Global Chair and IPG’s first-ever Global Creative Advisor, Susan has earned a reputation as one of the most respected creative executives in the ad industry, known for her rise from intern to the top creative roles […]
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Join us for Networking Circles and make connections with the She Runs It community. We host these conversations to help our members find a safe space to share and build comradery, and we curate them according to member suggestions. During the registration process, share a little about yourself and suggest topics that you are interested in […]
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Mixed Masses: When Multicultural Becomes the Majority The US is more racially and culturally diverse than ever before, with the multicultural population on target to become a majority of the overall population by 2050. The shifting numbers challenge the idea of “general market advertising” and puts new pressure on multicultural marketing to be increasingly relevant […]
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Our Executive Class Connects Series is Exclusive for our Executive Class Level Membership. This month our Executive Class Connects features a virtual fireside chat with Eileen Kiernan, Global CEO, IPG Mediabrands Company and our 2024 She Runs It Women of the Year. We will hear from Eileen as she shares her impact and influence as a […]
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